Fruti Details Arrangements was born in 2018 from the vision, creativity, and determination of Cleidy Heredia and her partner Robinson Diaz. What began as a small table of handcrafted chocolate-covered strawberries and fruit bouquets in North Miami quickly evolved into a thriving brand known for transforming fresh fruits and flowers into stunning, artistic creations. Their passion turned a simple idea into a renowned South Florida business, bringing beauty, flavor, and unforgettable moments to thousands of clients.

Cleidy Heredia, originally from Caracas, Venezuela, is a visionary entrepreneur and award-winning businesswoman who has dedicated her career to perfecting the art of fruit and floral arrangements. Her journey has been recognized with the Latin Entrepreneur of the Year Award (2022) and a nomination for the Latin Business Award (2025). She has been featured on Telemundo 51’s program “Cuéntale a Marilys”, highlighted in Stylo Magazine, and invited to collaborate on community projects such as training women in artistic fruit arrangements for the City of Doral. Her story is one of resilience, creativity, and inspiration for women entrepreneurs across the U.S.

Robinson Diaz, co-founder and creative director of Fruti Details, brings over five years of expertise in floral design and chocolate artistry. His unique ability to merge modern design trends with traditional craftsmanship has made Fruti Details’ creations truly one-of-a-kind. Robinson’s artistic vision has been showcased in high-profile events, including fruit tables for weddings at the Miami Beach Botanical Garden, graduations at Florida International University (FIU), and corporate celebrations in Miami Springs. He is also leading the digital transformation of Fruti Details, developing its online presence and e-commerce platform to reach customers nationwide.

At Fruti Details, our mission goes beyond selling products—we create emotions you can taste and moments you can remember forever. Every fruit bouquet, flower arrangement, and chocolate-covered strawberry box we design is infused with love, attention to detail, and artistic excellence. We specialize in romantic gifts, apology gifts, celebrations of love, birthdays, anniversaries, and corporate events, offering same-day delivery throughout Miami-Dade County, from Tamiami to Homestead and beyond.

Our commitment to quality, creativity, and customer satisfaction has positioned us as a trusted name in premium fruit and floral gifting in South Florida. With a registered trademark (Fruti Details®), a physical store in Miami Springs, and plans for national expansion through franchising, we are ready to take our passion for artistry and celebration to the next level.